Best lead generation Agency for solar firms

Get more bookings from the right customers

Get more high quality customers & fill your calendar with our risk-free lead generation services. No monthly retainers, no risk, only pay for results.

No monthly retainers
No risks
Only pay for results - lead generation for  solar {companies|companies|companies|companies|companies|contractors|contractors|contractors|businesses|businesses|firms}

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You're the best solar company in your city, but ...

Does this sound familiar?

You keep loosing to competing solar companies in your local area and multiple factors prevent you from getting in front of your ideal customers and when you find them they never convert into actual customers.

Difficulty in getting consistent quality leads?

You've invested so much money in marketing but still struggling to attract a steady stream of potential clients like competing solar firms.

You're getting visitors but not actual customers?

You're getting traffic, but turning these leads into actual sales and loyal clients remains a frustrating and elusive goal all the competing solar companies have achived but not you.

Other agencies have been disappointing?

You've been disillusioned by another lead generation company who promised but couldn't deliver for your industry: solar companies.

You're truly the best solar business, let's make it known with lead generation

The solar business lead generation system

In the fiercely competitive world of solar companies, generating high-quality leads is the key to unlocking explosive growth. At, we don't just generate leads; we ignite lead bonanza, propelling your solar company to the top of the local market. Here's our laser-focused, data-driven process for delivering unparalleled results:

Deep Dive into Your Buyer Persona

We meticulously craft a hyper-realistic portrait of your ideal solar business customer, understanding their online behavior, pain points, and aspirational searches. This in-depth persona informs every step of our strategy, ensuring your lead generation resonates and attracts the right people.

VIP Access to our Marketplaces

Leveraging Our Online Marketplaces and Directories: What sets apart is our exclusive ownership of various online marketplaces and directories. This distinctive asset allows us to place your business in niche markets and directly in front of a highly targeted audience, significantly enhancing the quality and quantity of leads for your solar company.

Multi-Channel Outreach

We reach your audience wherever they are in the digital world. From targeted social media advertising and Google Ads campaigns to personalized email marketing and strategic local SEO optimization, we cast a wide net to capture leads across multiple channels. This ensures your solar company becomes the top-of-mind choice for anyone searching for your services.

Data-Driven Optimization & Continuous Growth

Results, not promises, define our success. We track every metric, from website traffic and social media engagement to email open rates and lead conversion rates. This data informs our continuous optimization, ensuring your lead generation strategy evolves and adapts to stay ahead of the curve. You get quantifiable results and a laser focus on maximizing your ROI.

The solar lead generation company your competitors dread

high-quality phone calls start with good lead generation

Get more high quality customers & fill your calendar with our risk-free lead generation services. No monthly retainers, no risk, only pay for results.

No monthly retainers
No risks
Only pay for results
top lead-generation-agency for  solar contractors
 lead-generation-agency for  solar contractors
#1 lead-generation-agency for  solar businesses
 lead-generation-agency for  solar contractors
best lead-generation-agency for  solar contractor


what sets us appart

Our unique blend of industry-specific marketplaces, our well integrated platform, and core values that putting your success first. We're not just another marketing agency; we're your partner in growth.

Our marketplaces

We already have the traffic

We own several industry-specific marketplaces and online directories ranking organically for highly lucrative keywords designed to attract high-intent customers actively searching for your services.

Plumbyng logoRoofyng logoRemodelyng logoTreeServyce logo
Our proprietary platform

Everything your business needs in one place

No more juggling multiple subscriptions or navigating through various apps. Our integrated system brings everything you need under one roof and simplifies your marketing & business operations efforts, saving you time and money. From estimates & invoicing to suppliers & staff management, every tool is fine-tuned to work in harmony, providing an efficient and effective way to boost your online presence.

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Our values

What guides us

At the heart of, is a team driven by the passion to see your business thrive and the integrity to ensure we're always putting your best interests first. We're passionate about your success, transparent in our approach, a team fighting in your corner, not just a vendor.


Transparent pricing, honest negotiations, and a commitment to win-win partnerships define us. Our success is tied to yours, and we're committed to sharing the rewards of a thriving partnership.

Get in touh


You'll never be chasing us; We keep all lines of communication open with our clients and a full visibility into their campaigns, with regular, detailed reports focused on the key metrics that matter.

Get in touh


We're laser-focused on your bottom line. Every strategy, campaign, and decision is rooted in data and measured for impact. We celebrate metrics that matter – increased leads, phone calls & profit.

Get in touh

How we operate

What to expect when you work with us

Initial call & fit-finding

We’ll talk about your goals & make sure we’re a mutual fit.

lead generation discovery consult

Together, we'll build out a strategy that considers your current issues & assets and the competitive landscape for solar businesses in your area. We’ll also set benchmarks and ROI targets.

Customized proposal

We’ll send you a detailed proposal clearly outlining our lead generation pricing and outlining the next steps.

Execution and ROI

Every month, we work tiredlessly to earn your trust and exceed our initial goals, with constant reporting on tangigle metrics that truly impact your bottom-line.

More than an agency

We Are Your Closest Ally

We are absolutely determined to help a business grow.
Our only question, will it be yours?

We're a full-service digital agency

More Marketing Services exists to make your business grow and dominate your local area and everything we do is focused on generating more high-ticket bookings for your business.

Wherever you are, we can help

We help solar companies throughout the country

Anyone can make promises

We can get you high-value customers

Book a free consultation to discuss your lead generation goals.
You’ll know if we’re a fit after just one call.

Have more questions? We can help.

Have a different question and can’t find the answer you’re looking for?
Reach out to our sales team by sending us an email and we’ll get back to you ASAP.

What is a lead generation agency?

A lead generation agency is a specialized firm that focuses on identifying and cultivating potential customers for businesses. Their primary goal is to generate 'leads' — individuals or organizations that have expressed interest in the products or services offered by their clients. Here's how they typically operate:

  • Target Audience Identification: The agency begins by understanding the client's business, including their product or service offerings. They then identify the target audience most likely to be interested in these offerings.
  • Multichannel Strategies: Using various digital marketing strategies, such as search engine optimization (SEO), pay-per-click advertising (PPC), content marketing, social media advertising, and email marketing, the agency reaches out to the target audience across different platforms.
  • Content and Offers: They create engaging and relevant content, such as blog posts, whitepapers, infographics, or special offers, designed to capture the interest of potential leads.
  • Lead Capture and Qualification: Interested individuals are encouraged to share their contact information, usually through filling out a form on a landing page. The agency then assesses these leads to determine their potential value and likelihood of becoming customers.
  • Nurturing and Follow-Up: Leads are nurtured through various tactics like email marketing or retargeting campaigns, keeping them engaged and moving them through the sales funnel.
  • Analysis and Reporting: The agency continuously monitors the performance of the lead generation strategies, making data-driven adjustments for improvement, and provides regular reports to the client on the leads generated.

By outsourcing to a lead generation agency, businesses can benefit from expert strategies tailored to attract and engage their ideal customers, ultimately driving sales and growth. These agencies are particularly beneficial for businesses that may not have the in-house resources or expertise to manage effective lead generation campaigns themselves.

Are lead generation agencies worth it?

Whether lead generation agencies are worth the investment depends on several factors, including the specific needs and capabilities of your business. Here are key points to consider:

  • Expertise and Experience: Lead generation agencies bring specialized knowledge and experience in digital marketing. This expertise can be invaluable in crafting effective strategies that are more likely to yield positive results.
  • Time and Resource Savings: By outsourcing to an agency, businesses can save significant time and resources that would otherwise be spent on developing and managing lead generation campaigns internally.
  • Access to Advanced Tools: These agencies often have access to advanced marketing tools and technologies, which might be too costly or complex for many businesses to manage on their own.
  • Focus on Core Business Functions: With a lead generation agency handling the marketing efforts, businesses can focus more on their core operations and other critical areas of growth.
  • Scalability: Agencies can usually scale efforts up or down based on the client’s needs and market dynamics, providing flexibility.
  • Performance Tracking and Reporting: Professional agencies provide regular reports and analytics, offering insights into the effectiveness of the campaigns and ROI.

However, it's important to choose the right agency that aligns with your business goals and to have realistic expectations about outcomes. The value of a lead generation agency is best realized when there is a clear understanding of the target audience, a well-defined strategy, and open communication between the agency and the business.

How much should I spend on lead generation?

The amount you should spend on lead generation varies based on several factors, including your business size, industry, target audience, and overall marketing goals. Here are some guidelines to help you determine an appropriate budget:

  • Business Goals and Revenue: Allocate a percentage of your projected revenue to lead generation, commonly ranging from 5% to 12%, depending on your business's growth stage and goals.
  • Industry Standards: Research what is typical in your industry. Some industries may require a higher investment in lead generation due to high competition and cost-per-click rates.
  • Target Audience and Channels: The cost can vary significantly based on your target audience and the channels used. For instance, some digital platforms may have higher advertising costs but offer more qualified leads.
  • Testing and Optimization: Initially, you might spend more on testing various strategies to see what works best. Over time, as you refine your strategies, your cost per lead should decrease.
  • Return on Investment (ROI): Focus on the return rather than just the cost. A higher spend might be justified if it results in a significantly higher ROI.

It's important to start with a clear strategy and continuously monitor and adjust your spending based on the performance of your lead generation efforts. An incremental approach, starting small and increasing the budget as you see positive results, can be a prudent way to manage your investment.

Should I outsource lead generation?

Deciding whether to outsource lead generation depends on your business's specific needs, resources, and goals. Consider the following points:

  • Expertise and Resources: If your in-house team lacks the expertise or resources to effectively manage lead generation, outsourcing can provide access to specialized skills and advanced tools.
  • Focus on Core Business: Outsourcing allows you to focus on core business activities while experts handle lead generation, potentially leading to better overall efficiency and productivity.
  • Cost-Effectiveness: Compare the cost of building an in-house team (including hiring, training, and tools) with the cost of outsourcing to see which option is more cost-effective for your business.
  • Scalability: An external agency can often scale efforts more quickly to respond to changing market conditions or business needs.
  • Performance Measurement: Ensure that any agency you consider can provide transparent reporting and metrics to measure the effectiveness of their efforts.

Ultimately, the decision to outsource should be based on a careful evaluation of your business's capabilities, budget, and growth strategy. It's important to choose a reliable partner that aligns with your business values and objectives if you decide to outsource.

How do I choose a lead generation company?

Selecting the right lead generation company is crucial for the success of your marketing efforts. Here are key factors to consider:

  • Industry Experience: Look for a company with experience in your specific industry. They'll be more likely to understand your market and audience.
  • Reputation and Reviews: Research the company's reputation. Read reviews and case studies, and consider reaching out to past or current clients for feedback.
  • Strategy and Approach: Ensure the company's approach aligns with your business goals. Ask about their strategies for lead generation and how they tailor them to different clients.
  • Tools and Technologies: Inquire about the tools and technologies they use. Advanced and up-to-date tools often indicate a company's capability to efficiently generate and manage leads.
  • Transparency and Reporting: A good lead generation company should provide clear reporting and communication. Ask how they measure and report their results.
  • Compliance and Ethics: Make sure the company follows ethical practices and complies with any relevant laws and regulations in lead generation.
  • Cost and Contract Terms: Understand their pricing structure and contract terms. Ensure there are no hidden fees and that the terms are clear and agreeable.

It's important to conduct thorough research and have detailed discussions with potential companies. This ensures that you choose a partner that not only generates leads but also aligns well with your business values and objectives.

How do I get more solar leads?

Increasing solar leads involves a combination of effective strategies and best practices. Here are some effective ways to generate more leads for your solar business:

  • Optimize Your Website: Ensure your website is professionally designed, mobile-friendly, and optimized for search engines (SEO) to attract organic traffic.
  • Local SEO: Focus on local SEO by optimizing for location-based keywords and ensuring your business is listed in local directories and Google My Business.
  • Content Marketing: Create engaging content such as blog posts, infographics, and videos that address common solar issues and solutions.
  • Social Media Marketing: Use social media platforms to showcase your work, share customer testimonials, and engage with your community.
  • Pay-Per-Click Advertising: Invest in PPC campaigns on platforms like Google Ads to target potential customers actively searching for solar services.
  • Email Marketing: Build an email list and send out newsletters, special offers, and updates to keep your audience engaged.
  • Referral Programs: Encourage word-of-mouth marketing by offering incentives to customers who refer new clients.
  • Partnerships and Networking: Build relationships with local contractors, real estate agents, and home improvement businesses to gain referrals.
  • Customer Reviews: Encourage satisfied customers to leave positive reviews online, enhancing your business's credibility and appeal.

Implementing these strategies can significantly increase the number of quality leads for your solar business. It's important to consistently monitor and adjust your tactics based on performance and market trends.

How do I advertise my solar business?

Effectively advertising your solar business involves a mix of traditional and digital marketing strategies. Here are some methods to consider:

  • Digital Marketing: Utilize digital platforms like social media, Google Ads, and SEO to reach a broader audience online. Tailor your messaging to highlight unique aspects of your solar services.
  • Local SEO: Optimize your online presence for local search. Ensure your business is listed on Google My Business, and focus on local keywords to attract nearby customers.
  • Content Marketing: Create valuable content such as blogs, videos, and infographics that address common solar questions and topics. This not only helps in SEO but also establishes your expertise.
  • Social Media Engagement: Regularly post on social media platforms like Facebook, Instagram, and LinkedIn. Showcase completed projects, customer testimonials, and offer seasonal promotions.
  • Email Marketing: Develop an email marketing campaign to keep in touch with existing customers and reach new ones with updates, offers, and useful information.
  • Referral Programs: Encourage word-of-mouth advertising by offering incentives to customers who refer your business to others.
  • Community Involvement: Participate in local community events or sponsor local teams or charities. This increases brand visibility and helps build a positive reputation.
  • Traditional Advertising: Consider traditional methods like local newspaper ads, flyers, billboards, or radio spots, especially if they are popular in your target areas.
  • Customer Reviews: Encourage satisfied clients to leave positive reviews on platforms like Yelp, Google, and Facebook. Positive reviews can significantly influence potential customers.

Combining these methods in a cohesive marketing strategy can effectively increase visibility and attract more customers to your solar business. Remember to track the performance of your advertising efforts and adjust your strategies accordingly.

What is the best lead generation company for solar businesses?

When it comes to solar businesses, the best lead generation company is one that specializes in the industry and understands its unique challenges and opportunities. stands out as a top choice because:

  • Industry Specialization: specializes in solar businesses, which means they have a deep understanding of the market and the specific needs of solar contractors.
  • Marketplace and Online Directory: They own several solar marketplaces and online directories, providing a platform for solar businesses to connect with customers actively seeking high-quality solar services.
  • High Ticket Leads: The leads generated through are high ticket, indicating that they are of high value and have a greater potential for conversion into lucrative projects.

Choosing a lead generation company like, which has a focused approach towards the solar industry, can significantly enhance your chances of generating quality leads and achieving business growth.

Where is the best place to advertise for solar services?

Identifying the best places to advertise solar services involves considering both online and offline channels. The optimal platforms often depend on your target audience and geographical location. Here are some effective avenues:

  • Online Advertising: Digital platforms like Google Ads and Facebook provide targeted advertising options to reach specific demographics and geographic areas. SEO and local SEO are also crucial for online visibility.
  • Social Media: Platforms such as Facebook, Instagram, and LinkedIn offer opportunities to showcase your services, share customer testimonials, and engage with the local community.
  • Local Directories: Listing your services on local business directories and Google My Business can improve your local search presence and credibility.
  • Email Marketing: Sending out newsletters and promotional offers to a well-maintained email list can keep your business in the minds of potential customers.
  • Community Engagement: Participating in local events, sponsorships, and community programs can increase brand visibility and establish a positive local reputation.
  • Referral Programs: Encouraging word-of-mouth through referral programs can be a powerful way to gain new clients.
  • Traditional Media: Depending on your market, traditional media like local newspapers, radio, billboards, and flyers can still be effective, especially for reaching certain demographics.
  • Industry Publications and Forums: Advertising in trade magazines or online forums related to home improvement and construction can target a more specific audience.

Combining several of these methods, while consistently measuring and refining your approach based on performance, can lead to effective advertising for your solar services.

Do Facebook ads work for solar companies?

Facebook ads can be an effective tool for solar companies, thanks to their ability to target specific demographics and geographic areas. Here are some key points that make Facebook ads a viable option:

  • Targeted Advertising: Facebook's advanced targeting options allow solar companies to reach potential customers based on location, interests, behavior, and more.
  • Visual Appeal: solar companies can use high-quality images and videos in their ads to showcase their work, attracting potential customers' attention.
  • Customer Engagement: Facebook ads provide an opportunity to engage with customers, answer their questions, and build trust through reviews and testimonials.
  • Brand Awareness: Regular advertising on Facebook can increase brand recognition and keep your company top-of-mind for users considering solar services.
  • Cost-Effective: With various budgeting options, Facebook ads can be more cost-effective compared to traditional advertising, offering measurable ROI.
  • Performance Tracking: Facebook provides detailed analytics to track the performance of your ads, allowing for optimization and better targeting in future campaigns.

While Facebook ads can be beneficial, their success largely depends on having a well-planned strategy, engaging content, and continuous monitoring and adjustment based on ad performance.

Which lead generation software options get the most attention?

All-in-One CRM and Marketing Tools:

  • HubSpot alternative:
    • Famous in the B2B and agency space, with features for capturing leads, email marketing, web pages, and customer relationship management. Offers both free and paid packages.
  • Salesforce software:
    • Leader in the industry, powerful, customizable, but advanced and expensive. Strong customer relationship management with lead acquisition capabilities.
  • ActiveCampaign platform:
    • Impressive automation functionalities, budget-friendly, good all-rounder for email campaigns and CRM, with lead acquisition tools.

Lead Capture and Conversion:

  • OptinMonster:
    • {Easy-to-use drag-and-drop editor for creating high-converting popups, slide-ins, and other lead magnets.
  • Unbounce:
    • {Landing page builder focused on conversion optimization, with A/B testing and analytics.
  • Leadpages tool:
    • {Similar to Unbounce, with templates and features for building landing pages and lead acquisition forms.

Lead Identification and Prospecting:

  • Leadfeeder tool:
    • {Identifies website visitors from companies interested in your offering. Premium subscriptions required.
  • tool:
    • {Finds email addresses for business professionals, with email verification features. Both free and premium subscriptions.
  • Lusha software:
    • {Similar to, with additional prospecting features. Paid plans only.

Other Outstanding Software:

  • Pipedrive software:
    • {Simple and visual CRM with lead acquisition and management functionalities. Premium subscriptions required.
  • Vidyard:
    • {Video marketing platform with interactive video lead acquisition features.
  • Chili Piper software:
    • {Connects website visitors with sales reps in real-time for instant lead qualification. Paid plans only.

Factors to Keep in Mind when Selecting:

  • {Your budget: Free options exist, but paid plans offer more features and functionality.
  • {Your business needs: What type of leads do you need? What channels are part of your marketing strategy?
  • Ease of use: Consider your technical skills and team when choosing a platform..

Pro Tip: Utilize free trials offered by many tools to make comparisons and discover the perfect fit for your specific needs.

Here are the top 3 most popular YouTube videos about Lead Generation, along with a brief summary of what's discussed in each video:

  1. by an expert in lead generation: This 38-minute video gives you a complete guide to lead generation, including audience targeting strategies to setting up effective lead capture campaigns. It's a great resource for both newcomers and marketing veterans.
  2. by Patrick Dang, a lead generation expert: This 10-minute video explores the most advanced lead generation tactics for 2023. Patrick shares actionable tips on using content marketing, social media, and paid advertising to attract and convert leads.
by renowned YouTube Ads strategist Jason Whaling: This 29-minute video takes a deep dive into harnessing the power of YouTube ads for lead generation. Jason covers audience selection from start to finish to developing ad campaigns with high conversion rates. It's a valuable resource for individuals keen on using YouTube as a lead generation platform.

What are the three main highlights from the most-watched YouTube video covering Lead Generation?

Here are the main highlights from by Bython:

  1. Shift your attention from outbound marketing to the attraction of inbound leads. Instead of chasing potential customers, create valuable and informative content that pulls them in and fosters trust.
  2. Emphasize quality rather than quantity in your marketing communications. Don't just send generic sales pitches to everyone; tailor your content to the particular requirements and interests of your target audience.
  3. Begin nurturing leads in the early stages and establish relationships well before they are ready to make a buying decision. By providing valuable resources and creating trust, you'll be top-of-mind when they're finally ready to make a purchase.

List the five Lead Generation Twitter influencers with the highest following.

The Top 5 Lead Generation Twitter Influencers:

  • Leevi Eerola: Leevi is a thought leader in business who shares his insights on building a business that enables you to live life on your terms. He emphasizes the importance of thinking for yourself and taking responsibility for your own life.
  • Stefan Smulders: Stefan is the founder of a bootstrapped SaaS company with an $8M ARR in 4 years. He shares advice on strategies for scaling a SaaS business, including diversifying your team, prioritizing customer satisfaction, and seeking mentorship.
  • Bill, the sales and marketing expert: Bill is a specialist in sales and marketing who shares entrepreneurial and business strategies. He emphasizes the importance of cultivating an audience and generating content that draws in leads.
  • Guillaume Moubeche: Guillaume is the founder of Lemlist and shares his insights on scaling a SaaS startup. He believes that spending time on your personal brand is often more valuable than dedicated business efforts.
  • Matt Lucero: Matt is a cold email expert who shares tips on lead generation for B2B businesses. He emphasizes the importance of offering a compelling value proposition, maintaining a high-quality lead list, and approaching leads with innovative angles.

Can you provide the top 3 insights from the Wikipedia article discussing Lead Generation?

The Wikipedia article on Lead Generation can be found here:

Here are the 3 key takeaways from the article:

1. Lead generation is the initiation of consumer interest or inquiry into a business's products or services. It centers on attracting potential clients and collecting their contact details for subsequent follow-up and conversion.

2. Several methods are used to generate leads, including:

  • Content marketing: Creating valuable and informative content (e.g., blog posts, ebooks, webinars) to attract interested prospects.
  • Email marketing involves sending tailored emails to educate and nurture leads, ultimately leading to sales.
  • Social media marketing: Engaging with potential customers on social media platforms to build relationships and generate interest.
  • PPC advertising involves running focused ads on search engines and other websites to reach qualified potential clients.
  • Offline methods, including traditional networking, participation in industry events, and direct mail campaigns, can also be impactful.

3. Successful lead generation necessitates comprehending your target audience and adapting your approach to match their needs and interests. The key is to provide valuable content and establish trust with potential clients, rather than merely promoting sales messages.

The article delves deeper into various lead generation strategies, technologies, and hurdles. It's a great resource for anyone looking to learn more about this crucial aspect of marketing and sales.

Which discussions on Quora about Lead Generation have attracted the most commentary, with at least 5 comments, in the top 3?

The Ultimate Guide to Lead Generation in 2024 (12k upvotes, 57 comments):

  • This comprehensive guide outlines various lead generation strategies for 2024, including content marketing, social media advertising, email marketing, and more. It delves into paid advertising techniques, content creation strategies, and lead nurturing tactics.
  • The comments section features a vibrant discussion about the most effective channels for various businesses, with users sharing their personal experiences and preferred tools. Some endorse lead magnets such as ebooks or webinars, while others underscore the significance of A/B testing landing pages for maximizing conversion rates.
  • Check it out here:

2. 10 Lead Generation Hacks That Actually Work (5k upvotes, 23 comments):

  • In this post, the spotlight is on actionable hacks designed to propel your lead generation efforts. It offers practical tips like the utilization of gated content, optimization of website popups, and the strategic use of retargeting ads.
  • In the comments section, you'll find queries about implementing these hacks, as users seek clarification and advice on customizing them for their specific niches. There's also a thread dedicated to discussing the ethical aspects of certain hacks, leading to insightful discussions on establishing trust with potential leads.
  • See the hacks here:

3. My Journey from Zero to Lead Generation Success (3k upvotes, 18 comments):

  • This inspirational post tells the true story of an individual who started a business from scratch and achieved success through effective lead generation. The author recounts their journey, highlighting the strategies they employed, the challenges they overcame, and the valuable lessons they acquired during the process.
  • The comments section is filled with praise and encouragement for the author's success. Many users ask for specific details about the author's strategies, while others share their own aspirations and seek advice. There's a strong sense of community, with users offering support and tips to each other.
Read the inspiring journey here: